The international mainstream Stone market mainly include: the Japanese market, the U.S. market, the European Union (European) market, as well as the Middle East market. Below according to the situation of the various markets, specific about the characteristics of this market:

 

A. Stone Market in Japan

    Japanese building materials stone market is divided into two categories: one is the standard board section; another class is part of the engineering.

    1. Standard plate part

    Early to carry out our technology has been very mature, but also because of its processing technology is simple, easy to manage, this part of the market has basically been occupied plus workshops, in addition to the workshop vicious competition, profits have been minimal, stone consortium level enterprise to give up this market.

    Some workshops beyond the reach of varieties of imported stone species, also left some room for profit. But this part of the market, will eventually be a flash in the pan, can only be done through trade, must not invest in plant.

    Engineering stone

    Japanese technology and quality requirements is famous all over the world, it is precisely because of this high threshold before blocking the bombing of the majority plus workshops, high-quality high-grade enterprise in this market can be very promising.

    The Japanese are very particular about the honesty and integrity, with its attendant business field, precisely technology operating in this market will come in handy.

    Author in Nippon Life Insurance Company Building stone engineering and ADVAN company negotiations in 2004, no fanfare, but honest to tell them we do not have the experience to complete such a massive project not sure. I clear answer when it comes to production capacity, only a month to complete the 2000 square meters. Because of our honest and treat people, in exchange for the return is a the ADVAN company full support. Shortly before the the ADVAN company Mr. Lin came to China, a private call on the author, thanked we had made the right decision.

    Not long ago, I the invitation of the Japanese ADVAN and went to Japan to study. See our work, can not believe this Japanese industry believes that exceed the level of the Japanese veteran stone works out of our hands.

 

II. American Stone Market

    The American stone market is divided into three categories:

    A large plate wholesale market;

    Other Countertop market;

    The third category is the engineering market.

    1. A large plate wholesale market

    1) U.S. board wholesale market is very large, the consortium level stone enterprises have to look to target this market, a great trend compete in the Central Plains. The company of the author, is basically stable in the export volume of about 40 cabinets per month on the status quo in terms of production of the company, the maximum yield of 50 containers per month to a maximum limit. With the improvement of the quality of my company expand and visibility, improve market share trend is irreversible.

    2) To reduce costs, expand market must go out of the country.

    Board cost materials accounted for 70%, which means that the material is the main factor in cost control, only to go out of the country, the use of limited funds, centralized control in a limited number of species on the procurement of large quantities of the best material while we will strive to "most favored nation" treatment. It can be said that the success or failure of the campaign of the U.S. Market, depends entirely on the success or failure of the campaign material procurement.

    To further broaden the U.S. Market, also called for the need to go out of the country to the United States to attend all be able to participate in the exhibition, make friends and common development. Opened at the same time pay site, contact the customers through the network.

    3) against the blind expansion of production scale.

    Origin surging build factories in foreign resources, in other words the life cycle of the exports of imported stone plate processing how long worrying. More of the big board processing labor costs are already very small, labor advantage in China on a large plate processing is not obvious, if you encounter competition from the origin of the resource factory the big board processing industry Yichujikui. Then the second was born in Taiwan Hualien.

    Tap the internal potential to expand market share, reduce material procurement costs, improve efficiency and reduce processing costs, and to expand exports. If the capacity of the company is enough on Waixiejiagong short blind expansion of production scale will be a devastating blow to the enterprise.

    4) to seize a beachhead of domestic stone resources.

    U.S. plate market is never exhausted, the advantages of imported stone to lose, who occupy the domestic stone resources, who is the last laugh strong.

    Stone resources mentioned here does not refer to has been sold rotten city of stone, refers Stone consortium developed a certain grade of stone resources. Where the consortium control of stone resources not bad city market, have the stone resources can ensure the stable development of enterprises.

    The future consortium competitive, will shift to competition for resources.

     Taiwan panel market

    Americans like to be standardized, and even Taiwan panel should be standardized, but to a large-scale mass production premise.

    The station panel production to take advantage of automatic assembly line operating costs are too high, the Taiwan panel manufacturers are basically hand-processing, China is the world's most diligent and intelligent race, so we do not have much on hand kung fu opponents, but also That is the country of origin of imported resources, in order on the panel production in Taiwan and the Chinese competition, will take some time. The Taiwan panel production investment is very small, you can make the greatest efforts to expand the scale of.

    The Countertop competition from domestic, small investment, simple processing technology, the management is also simple, even simpler than processed sheet, even illiterates can invest and build factories. The ultimate fate of the Taiwan panel must and sheet production to become the family workshops paradise, consortium level the stone enterprises will back away. I believe that this situation is maintained up to 3 years.

    U.S. engineering market

    There is no grade the factories face of stone market only prohibitive.

    One is to go out, please come.

    Go out to the United States to attend all be able to participate in the stone exhibition, make friends, and open up more channels.

    Please come is the customers go to the factory to go all technical services, in order to gain their trust.

 

 III. EU Stone Market

    Basically the same stone market in Japan, Europe stone market is divided into two categories:

    A standard board section;

    The other is the engineering section.

    1. Standard plate part

    Already stated, and will not repeat them here.

    2 European engineering stone market

    The engineering class stone market in Europe, is a large family, a lot of because traditional stone cultural tradition, difficulty coefficient, high value-added engineering, high quality stone enterprise all salivating.

    Europe close off Italy, imported stone and stone processing of high-precision parts basic Italian swallowed up. Our advantage lies in the part of domestic stone species and does not require high processing requirements process. Order to secure the foothold in Europe, we must work hard on these two issues.

    First efforts on domestic resources. Already stated very clearly, not repeat them.

    Stone works in Europe often require antique, more or less have some special stone processing, the profits often very lucrative. Stone works in Europe, unlike Japan, the Japanese can be technical work done very nuanced, and the Europeans are different, their drawings are often very simple, and even some scribbled demanding enterprise technical force. This is precisely my specialty, and the technical operating the forte.

    Not long ago, I received a total package of designers and engineers from the United Kingdom, after some in-depth technical learn, I make bold conclusions hundred percent of the customers will not run away. Sure enough, a stone on the side of the River Thames in London landmark into our bag.

    The high-tech requirements of the European market, the countless low-level stone business block in a wall, do not enter now, when. The law must cut through technology squeezed into the European project, only if the Europeans think the the complete clearance premise of our technology, and will fully trust.

 

Four stone market in the Middle East

    Here stone market in the Middle East oil-producing countries in the Middle East is the characteristics of these countries is a serious shortage of manpower. The demand for very large stone, but installing stone skilled workers and organizations stone works a severe shortage of engineers and technicians, design, production, construction and after-sale service for stone works is the main competitiveness.

    The characteristics of this market to determine the stone enterprises to get involved greatly increased the threshold step, amounting to less than a one-stop service to the realm of the enterprise, can export up to little gain of stone products, can never be all-powerful in this market.

    This requires us to complete the work of the talent pool, such as: operating personnel engaged in international trade, deepening the stone works of secondary design talent, stone engineering project managers, engineers and technicians of the stone works, stone works of skilled workers, stone works logistical support personnel, and so on a full range of stone engineering talent team.

    But even the domestic construction market, there are several stone enterprise is able to do this? Some bosses may want very simple: I have money can please the talent thing. Took the money and where to go, please? To match a set of even more sets this team, easier said than done.

    Effective way to train, the stone circles System training platform welcomed by, ready to come out. I will take the lead in playing this banner, erected this training platform, to break into the international engineering market for China Stone Every mountain open, water bypass.

Competition in the domestic stone market, the key is to analyze the characteristics of the market and analysis of competitors, the prominent feature on the efforts. "Hawk, fish shallow Xiang", unique to worry about can not come to the fore, as long as featured worry about can not stand. Foreign stone market competition, the key to a good reputation and brand.

 

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